QR Code Reader Source Code

New Study Finds Boomer Women Have Tech Toys on Their Wish List This Holiday Season; Buying Tablet Computers at 3x National Average

New Examine Finds Boomer Females Have Tech Toys on Their Would like Checklist This Getaway Season Getting Tablet Pcs at 3x Countrywide Average

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Las Vegas and Louiseville, KY (PRWEB) November 16, 2011

Technologies adoption between females age fifty+ is accelerating, with smartphones, computer tablets, and e-readers topping the record of getaway ought to haves, in accordance to “Boomer Ladies fifty+ and Technologies,” a new research from VibrantNation and Silvers Summit.

Conducted on-line in October 2011, this new study gathers insights on the attitudes and motivations of boomer girls when it happens to engineering. VibrantNation.com, the foremost on the internet neighborhood devoted completely to the influential and quick-developing demographic of ladies around fifty, and Silvers Summit, the premier considered management business convention on an aging society and technologies, partnered on the study to be mentioned throughout the 4th Yearly Silvers Summit at the 2012 Global CES in January 2012. Important findings incorporate:&#thirteen

    32 % obtained an iPad or tablet or laptop or computer in the previous calendar year, when around 11% of Us citizens possess them, according to Pew Research
    Among those who do not have an iPad or tablet laptop or computer, 59 % want a single
    Of individuals who very own an e-reader, 66 percent possess a Kindle
    46 % have bought audio from iTunes&#thirteen
    Two-thirds have smartphones, with 54 % acquiring a new 1 in the past year
    45 p.c of smartphone end users have downloaded a lot more than 10 apps in the earlier year&#thirteen
    34 % use QR codes on their smartphone or tablet&#thirteen
    78 p.c text with their grownup children, whilst 31 percent video clip chat with their young children

“Boomer women are driving a great deal of the new technologies purchases and usage due to the fact they are the command middle of the family – elevating youngsters as effectively as caring for older parents,” explained Stephen Reily, Founder and CEO of VibrantNation.com. “Women now stand for much more than fifty percent of the U.S. workforce and have been making use of technologies in organization for more than 20 years. As these kinds of boomer ladies have lived their entire grownup lives as tech adopters and they really do not end just since they flip 50. This new research displays that they are an progressively essential power in the customer electronics entire world.”

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“One of the key good reasons for conducting the Silvers Summit Convention is to debunk the myths close to aging and technological innovation,” said Sherri Snelling, govt producer, Silvers Summit. “This new research proves that boomer girls are a precious audience for entrepreneurs due to the fact of their unbelievable buying electricity and a viable target demographic for developers provided their growing position as early adopters and influencers of technologies adoption across the lifespan.”

Vibrant Nation is the top on the internet neighborhood for ladies fifty+ – a safe place exactly where they can hook up with ladies like them on problems distinctive to their stage of existence. In addition to study surveys and Specific Reports, Vibrant Nation publishes discussions and weblogs about a variety of matters, from function &amp cash, to vogue &amp beauty, from enjoy &amp intercourse, to household &amp associations. VibrantNation.com is the reputable online supply for details, inspiration and peer assistance for 50 million women over fifty.

The 4th Annual Silvers Summit at the 2012 International CES will analyze the catalysts driving modifications in the way shoppers age fifty + remain engaged, empowered and assist enhance their lives, while also showcasing the products meeting the developing wants of the mature market. For more info about Silver Summit, like date, spot, agenda, and how to sign-up, pay a visit to http://www.silverssummit.com.

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Survey Methodology&#thirteen

The Vibrant Nation / Silvers Summit What Boomer Females fifty+ Know, Feel, Do and Acquire was executed October 2011 by VibrantNation.com. About five hundred respondents finished the on the web survey. Survey results and demographics can be discovered at http://www.vibrantnation.com/wp-content/uploads/Boomer-Girls-fifty+-and-Technological innovation.pdf.

About VibrantNation

VibrantNation.com is the top on the internet community for Newborn Boomer ladies – the area where they connect and help each and every other on problems unique to lifestyle after 50, including style, attractiveness, family members, associations, function, income, and sex. A reliable useful resource for females fifty+, Vibrant Nation capabilities a expanding network of above one hundred fifty midlife bloggers, promotes offline gatherings, and publishes digital wellness and elegance content published by Vibrant women experts. A strategic marketing associate, VibrantNation aids entrepreneurs comprehend and reach this influential and quickly-developing demographic. It has managed on-line advertising campaigns for significant firms like Pfizer and Coca-Cola, and compiled its ongoing study in a book, Vibrant Nation: What Boomer Ladies 50+ Know, Feel, Do &amp Get. For much more data, pay a visit to http://www.vibrantnation.com.

About Silvers Summit &#thirteen

The Silvers Summit at the 2012 Client Electronics Display (CES) is where the considered leaders on an aging society and technology arrive with each other. The conference and show assembles businesses, distributors, journalists, analysis corporations, and feel tanks, to display the merchandise and companies that will support buyers age fifty+ stay engaged, empowered and support improve their lives. The Silvers Summit and Exhibition is introduced by Living in Electronic Times, producer of the following summits and exhibitions at the 2011 Customer Electronics Present: Digital Well being, Fitness Tech Summit, HigherEd Tech Summit, Children@Perform Summit, MommyTech Summit, Cellular Apps Showdown, and Final Gadget Standing. For more data about The Silvers Summit, go to http://www.silverssummit.com.

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What is a QR Code and Why Do I Want It?

First of all what is a QA Code and why do I want to use one? A QR (Quick Response) Code is a 2 dimensional code that started in Japan and is now used widely in Europe as well. Americans are just now learning to use smart phones to scan these codes.

Americans are used to seeing bar codes on products as they shop and pay for things. The code stores information for the store that helps them track sales and inventory. QR Codes are able to have a lot more information in them because of all the nicks and crannies that creates more data points. For example, you can be linked to product information, discount coupons or even a virtual house-tour when you scan one on a sign posted in front of a property for sale. Yes, you can lead people to any site on the Internet or better yet a mobile enhanced site.

Where can you put these codes? To be honest, there are no limits because these codes can be put on anything that can be printed such as T-shirts, business cards, flyers, mugs, and posters. If you can’t print on the item directly, then print it on a label and put the label on something. You can even scan off a computer screen. If you want help, check with a printer in your area because they probably know the technology and have figured out most of this.

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How can you use these codes? One way would be to put them in newspaper or magazine advertising so people can scan them and get coupons, special offers, watch a video, log into a mobile site, download an app or anything that you can do on the Internet. These codes can link your real world with the virtual and make your campaigns seamless.

Why would you want to do this for your business? I use it to provide another outlet for connections to my sites. I have QR Codes that link people to my main website and to specific products. If I do an advertisement for a particular product, I include a QR Code that links to the sales page for that product. If I want to promote a sale on something, I use QR Codes along with normal Internet marketing. QR Codes will help you increase brand awareness and turn paper advertizing into a multi-option opportunity.

Where do you get these codes and the readers? There are many sources to generate a QR Code so the easiest way to get one is do an Internet search for QR Codes. I have found that places such as KAYWA or UQR.me are easy to use. The reader codes (free) are on your mobile device’s market place or where ever you get apps. You can also download a version for your laptop or desktop camera at dansl.net. See the bio below for a link to an example of a QR Code.

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